More than half of your customers check online ratings (Google Business Profile / Google My Business, Facebook, TripAdvisor, TheFork, etc.) before deciding.
We deliver a compliance-first workflow that respects every platform policy while growing your positive public reviews.
How does it work?
Our solution gathers feedback (email, SMS or on-site) via a link or QR code. Every customer follows the same simple flow: they share their experience, then receive an invitation to publish a public review on your Google Business Profile (also known as Google My Business / Google listing). Dissatisfied customers can add extra details via a private form so you can react quickly — without ever preventing a public review.
A concrete example
You send your branded review form after a visit, purchase or service.
Customers then receive a link to your Google page where they can freely share their experience.
At the same time, a private form notifies you of any dissatisfaction so you can fix it fast — without conditioning the public review step.
Compliance: Google explicitly forbids “review gating” (only pushing positive reviews or discouraging negative ones). Reference: Google Maps User Contributed Content Policy – “Fake engagement”. That’s why we keep the journey identical for everyone and never block a public review.
Not enough Google or Facebook reviews?
We help you keep feedback flowing:
- On-site inside your business with a QR code
- Via email, SMS or WhatsApp campaigns to your customer base
This way you maximise public positive reviews while handling critical feedback privately to keep improving.
Why it matters
A weak online reputation means less trust, less foot traffic and slipping Google visibility.
Repeated negative reviews can scare loyal customers, deter prospects and kill word of mouth.
Our solution turns customer feedback into a marketing asset and a continuous improvement channel.
You protect your brand, give customers a voice and reinforce loyalty.
Channel dissatisfied feedback, compliantly
Every customer receives a personalised link or QR code.
The journey stays simple, elegant and fully compliant:
- Every customer → same invitation to publish on Google (Google Business Profile / Google My Business / Google listing)
- Dissatisfied feedback → handled privately so you can fix the issue fast while still leaving the door open to a public review
Three plans to protect your reputation
Pick the level of support that fits your customer relationship and business setup.
Essential
Automatic workflow
- Elegant mobile & desktop feedback form
- Same flow for everyone, compliant invitation to publish on Google
- Weekly summary report
Premium
Follow-up and reminders
- Custom-branded form with your colours and logo
- Messages tailored to your tone of voice
- Compliance-ready messaging that explains the public review step
- Ready-to-print QR code (counter, receipt, flyer)
Infinite
Multi-location & campaigns
- Manage multiple stores or service locations
- Targeted review collection campaigns (email, SMS, WhatsApp)
- Consolidated reporting per location and global
- Priority PragmUtopia support
Customer journey under control
Feedback captured
Customers scan your QR code or follow a personalised link.
Compliance-first journey
Every customer follows the same path: invitation to publish publicly + private channel for issues.
Immediate action
You receive the alert, reply to the customer and improve your service.
Frequently asked questions
Is review gating allowed?
No. Platforms (including Google) forbid selecting only happy customers or discouraging unhappy ones from posting. That’s why we offer the same journey to everyone and never block a public review. Reference: Google Maps User Contributed Content Policy – “Fake engagement”.
Is this allowed by Google or Facebook?
Yes, provided you follow their policies: identical flow for everyone, no score-based filtering and no attempt to stop a public review. Our workflow centralises private feedback and openly invites every customer to publish.
How do you lift my rating and review volume?
With QR codes, personalised links and targeted campaigns, you collect more positive feedback while treating dissatisfied customers privately and constructively.
Do you run review request campaigns?
Yes. We can run email, SMS or WhatsApp campaigns to your customer base.
Do I need to change my tools?
No. You receive a link and QR code ready to use anywhere, and your existing tools can relay the requests.
What if a negative review still slips through?
You can’t prevent every public review. We help you respond professionally and resolve issues quickly via the private feedback loop.